Digital Marketing
Digital marketing is the engine that takes brands to the next level. But it's not enough to just post and cross your fingers; you need to combine strategy, creativity, and data to not just sell more, but sell better.
We understand that every brand has its own story, and there are no magic solutions—just personalized strategies. From planning engaging campaigns to optimizing every click for maximum performance, we obsess over the details so you can focus on what you do best: leading your business.
Our secret?
Authentic and genuine communication.
Hubs
We create a tailored communication plan for your brand, combining data, analysis, and creativity to achieve your goals. This includes a complete digital audit and a personalized strategic plan.
Your social media is much more than a showcase; it’s the heart of your digital presence. We design strategic content that grabs attention, sparks emotions, and most importantly, turns those interactions into real results for your brand. How? Content plan Creative campaigns Dynamic community management
Investing is not enough; what matters is knowing where and how to do it. We design paid campaigns that maximize your ROI with data-driven strategies and creatives that capture attention. We work with Google Ads, Display, and social media advertising. Additionally, we carry out constant optimizations to ensure the best performance, because for us, A/B testing isn’t just a tool; it’s a lifestyle.
In an increasingly competitive digital landscape, a solid SEO strategy is key to standing out in search engines and attracting quality organic traffic. With our SEO service, we don’t just improve your position on Google, we drive sustainable growth for your brand. We publish optimized blog posts and provide you with monthly reports with recommendations to continue improving.
We specialize in creating valuable newsletters. Every campaign is designed to reach your audience at the right moment, captivate them with relevant content, and most importantly, convert that attention into action. We offer: Email automation Newsletter design that your customers will want to open Results tracking and optimization
Our
Plans
Rookie
Social Media
E-mail Marketing
Not included
SEO
4 product pages
(No implementation)
Paid Media
Meta Ads + informe simple
Inversión mínima: USD $150
Creative Campaigns
Not included
Pro
Social Media
(Copywriting + design)
E-mail Marketing
2 campaigns/month*
(Design only)
SEO
10 pages + 1 blog post
Implementation + basic audit
Paid Media
Meta + Google Ads
Basic report
Minimum investment: USD $250
Creative Campaigns
Not included
Boss
Social Media
(Copywriting, design, and publishing)
E-mail Marketing
5 campaigns/month*
(Design, sending management, and database handling)
SEO
15 pages + 2 blog posts
Implementation + advanced audit
Paid Media
Meta + Google + GA4
Dynamic reports in Looker Studio
Minimum investment: USD $400
Creative Campaigns
1 annual campaign*
Legend
Social Media
E-mail Marketing
Fully customized according to
your funnel and goals
SEO
Comprehensive strategy: content, technical, and performance
Paid Media
Media + data + custom BI
Minimum investment: USD $500
Creative Campaigns
From tactical actions to full-scale campaigns
You think it, we make it happen.
* Depends on the client's chosen email marketing plan.
** Includes concept, design, copywriting, asset development, and planning.
*** The prices of these plans do not include media investment or platform taxes.
Frequently asked questions
What does IURCO's digital marketing service include?
Strategy, SEO, paid media (Google, Meta, TikTok), content, email marketing and CRO, organised in hubs. Hired through monthly plans based on goals and brand size.
Do you work specifically with ecommerce?
Yes, it is our focus: we know the platform from the inside (Adobe Commerce, VTEX, Shopify, Tiendanube), so the marketing strategy integrates with catalogue, feeds, tracking and checkout.
How do you measure results?
With goals agreed upfront (sales, ROAS, CAC, leads), properly configured server-side tracking and GA4, and monthly reports with analysis and next steps, not just metrics.
What is the minimum investment?
It depends on the plan and ad spend. We work with brands from early stages to large retailers; in the first meeting we define a plan that fits the real budget.